Empire Avenue


Welcome to the brave new world of social media gamification. The first challenge I took up after signing on to Empire Avenue was for World Wildlife Federation.

Will update about my experiences here once I get my head around it.

The guy who knows a lot about this, whom I trust more than a lot of sharks swimming around, is Alister Cameron. He writes about blogging and its power. He knows a lot..

Questions, given the context of this blog:

1. Will gamification add to the power of social marketing?
2. What kinds of unintended consequences might pop up?
3. How can I use gamification to make it a try part of the Haverin Books product, rather than simply a way of marketing and promotions?

Watch this space.

Here’s the link if you want to join the experiment…

2 thoughts on “Empire Avenue

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s